Brand creation for a sparkling water with fruity and refreshing flavours.

The project has a clear objective, to position a new brand of healthy carbonated waters and preference for options without added sugar together with the growing trend towards an active and health-conscious lifestyle, provides an excellent opportunity to introduce this innovative line of products.

The design was thought of as something innovative, clean and modern that conveyed to the consumer a bit of what the product was about, a sparkling water to cool you down.